Things you need to learn about Catherine Melandrino Collection for DesigNation

Kohls latest fashion line is its Catherine Melandrino designs for the DesigNation concept that strives to bring together the best fashions from all over the world under its roof. Third in the line of the DesigNation fashion concept is the Melandrino collection that signifies the fashion of Paris through garments designed specifically for women.

To add a little note on the designer, Catherine Melandrino is born in France and started her career as a fashion designer in Paris, and later shifted to New York to prove her stance as a designer who could weave the energy of Manhattan with the romance of Paris. Her specialty is that, she is able to design aesthetic clothes that are roughed up with romantic neutral palettes and silhouettes. Her patterns derive the true attention and are stitched with cut outs and embellishments that bring out the true feminine sense in women. Very shortly, she proved her verdict and became the symbol of feminity and strength and has been embraced by women who go behind style from all over the world. When she spoke about her collaboration with Kohls, she said that she is indeed excited to bring about this collection to life as she is able to inspire women with the help of accessible and cost effective passion that bonds the excitement and passion of Paris in New York collection. She also states that every single piece of the collection has a romantic story behind and would get women feel feminine, special and of course comfortable with the outfit.

From Kohl’s end, the launch of the collection from Melandrino has been supported with intense and integrated marketing and advertising that has been extended beyond the print media to the digital, broadcast an even the social media. Through these channels, Kohls is not just showcasing the collection but also features footages behind the scenes and video descriptions on how to best wear and use the collection through social channels and you tube videos. Beyond all this Kohls has also taken initiative to launch the Paris Sweepstakes after the launch of the collection in September and offered its customers a chance to win $100 gift card from Kohls. The grand prize included a visit to Paris as well.

It is to be noted that the Catherine Melandrino collection is the third aspect of the entire DesigNation concept and the fourth on list would feature the Peter Some collection, who would in future design wardrobes based on his creative influence from St.Barths. The collection would also feature apparels for women and would be made available at its retail stores and online segment. Though the DesigNation concept, Kohls features to offer contemporary and world class style statements to its customer’s at the most affordable price and value. As usual Kohls coupons apply to this collection as well and people could browse for these coupons online to benefit from percentage off discounts. 30% Kohls coupons applies to the Melandrino collection for the entire season to save huge discounts on the collection.

It is to be noted that the Catherine Melandrino collection is the third aspect of the entire DesigNation concept and the fourth on list would feature the Peter Some collection, who would in future design wardrobes based on his creative influence from St.Barths. The collection would also feature apparels for women and would be made available at its retail stores and online segment. Though the DesigNation concept, Kohls features to offer contemporary and world class style statements to its customer’s at the most affordable price and value. As usual Kohls coupons apply to this collection as well and people could browse for these coupons online to benefit from percentage off discounts. 30% Kohls coupons applies to the Melandrino collection for the entire season to save huge discounts on the collection.

 

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