PayPal plays two main roles in the Etsy storefront for Sellers. It is important to understand both options.
First, PayPal serves as an option wherein Sellers may pay their monthly Etsy bill (incurred for billing, transaction, and re listing fees) instead of using the credit card on file. By simply choosing this option when paying the bill, the money will be automatically deducted from the PayPal account on file, using any backup methods on file with PayPal, should there not be enough funds available in the PayPal account.
Secondly and most important, Buyers may opt to pay Sellers with PayPal for their purchases. When setting up the Etsy shop, it is highly advisable to offer this option as many potential Buyers look for this option.
Not to mention PayPal is a secure method of payment and has a Resolution center to resolve issues. Understand there is no fee from Etsy directly for using PayPal as a checkout option; however PayPal will charge appropriate fees on funds received.
An advanced feature for sellers with Merchant PayPal accounts it the ability to print and ship from the PayPal console. This easy to use shipping option includes discounted USPS or UPS account rates.
UPS rates may take time for approval and discounts are based on packages sent per week. In addition to discounts, this option allows the Seller to print automated postage labels for most of your packages, and freebie benefits such as free delivery confirmation on some priority USPS mailings. The ability to track packages for both Buyers and Sellers in their PayPal console using the push of a “TRACK” button also gives both parties piece of mind.
Though there are additional fees in using PayPal as an accepted payment method, the benefits certainly outweigh the fees if you are volume selling, and will increase sales to your Etsy store.
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