In today’s fast paced retail world when everyone wants what they want NOW, waiting is not an option, and being able to provide a same day delivery service makes you an attractive prospect for a customer or client. Why though is offering a same day service so beneficial for the company itself?
Customer Satisfaction
There is a constantly increasing demand for immediate gratification when it comes to shopping, and same day delivery gives your customers this option. They want fast, reliable and traceable deliveries. Companies who can offer this, alongside the same day option, have an upper hand over the competition.
Keep Shipping Costs Lower
Using local couriers whom you can access on a courier network is much more cost effective than hiring large shipping companies. Small courier companies can be sourced locally via a courier network and immediately your delivery costs are reduced. Not only that, there is less potential for things to go wrong as travel distances are shorter and couriers deal with fewer deliveries at a time.
You can obviously pass the saving you make on to your customers who will be delighted that they are also getting a better service for less money.
Reduce Warehouse Costs
By offering same day delivery, a service that most customers will opt for, you are reducing the time that goods spend in a warehouse. Most freight forwarders hire warehouses at significant cost to the business, so by getting goods out quickly they are spending less time in storage and more products can be brought in. In time, you may be able to cut the warehouse stage out completely and ship goods direct from the manufacturer. Reducing warehouse time ultimately will save you money.
Keep Up with the Competition
Companies, big or small are all jumping on the bandwagon when it comes to on-demand shipping. Unfortunately ‘brand loyalty’ doesn’t wash like it used to and people can be ruthless when it comes to getting a service that they want. You need to keep up with what your competitors are providing and, if possible, try to offer something even better.
Building a Good Reputation
Providing a professional service that customers rely on leads to those customers sticking with your business for the service you provide. Not only will they continue to use you because they trust you will come through for them, but they will also spread the word and bring more people and business your way.
For freight forwarders looking to expand their business, maximise their profit and keep up with the competition, providing a same day service is definitely the way to go. Not only will it be more cost effective for your company but, once you have joined a courier network, you will have a ‘virtual fleet’ at your fingertips and can deliver on your promise of a same day service every time.
Norman Dulwich is a Correspondent for Courier Exchange, the world's largest neutral trading hub for same day jobs in the express freight exchange industry. Connecting logistics professionals across the UK and Europe through their online courier network. Numerous transport exchange businesses are networked together on their website, trading jobs and capacity through what is now the fastest growing Freight Exchange in the UK.
This article is copyright free.