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Marketing Introduction

2 Min Read

Your small business is anything in which you take pride. It gives clients one of the most effective and productive solutions inside your industry of all the shops within a 20-mile radius. And yet your sales and customer base are each shrinking. You

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Marketing-A Human Psychology Primer

2 Min Read

In an evaluation of customer behavior called “Tightwads and Spendthrifts,” Rick, Cryder, and Loewenstein recognize that the level to which people today will invest is determined by the psychological “pain” that the spending causes. Individua

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