You have most likely currently heard how WordPress is really a incredibly preferred platform for bloggers, and odds are, a majority of your blogs you study each and every day were developed with WordPress. Although it can be the very best blogging software readily available, due to some fantastic theme developers, WordPress has now also grow to be arguably the best platform for business websites. Get a lot more facts about wordpress company
WordPress is extremely straightforward to study tips on how to use, really effortless to customize and scale to your business, is incredibly inexpensive, and allows you to chose your own personal hosting company (opposed to receiving ripped off for hosting by hosted website solutions). WordPress.org software is free, and also you can then then very easily add themes (otherwise called templates) that integrate completely with WordPress, letting you get practically any sort of website up and operating within minutes. WordPress themes can allow you to have much better websites than people and companies that pay a large number of dollars to developers to develop their websites. Greatest of all, outstanding premium WordPress themes typically cost under $100. I’ve personally spent well more than $100 a month for hosted website software that was honestly not as good as WordPress. Using WordPress can quickly save you or your company a ton of cash that may be greater used to marketplace your business.
7 Methods to Locating the perfect WordPress Theme for your Business
1. Determine around the kind of business website you are searching for. This may perhaps sound apparent, but there are WordPress themes offered for a wide variety of businesses, from corporate websites, to directory sites, news & magazine sites, eCommerce businesses, daily deal sites, photography websites and much much more. You will discover some WordPress themes offered that are so excellent that they might even encourage you to start a variety of business you hadn’t even considered!
2. Choose on must-have features for the website. Most themes have standard features such as multiple color schemes, giving you the ability to conveniently customize things like fonts and colors, and some pre-designed page templates, but are features such as Advanced Search, integration with Google Maps, Image Sliders, or the ability to sell digital products important for your business? In other words, focus on key features that might be specific for your business, or maybe features that would be a wonderful improvement over your current website.
3. Decide on what style of style very best suites your brand. Do you want to portray your company as professional, fun, modern or high-tech? What about minimalist, artsy, bold or retro? Do you want your website to be clean and organized or have extra of a grungy look?
4. Decide on a your preferred website layout. This one is usually a bit tricky, since many of the ideal WordPress themes might have one layout by default, but give you the option to conveniently chose from various layout options. If you don’t love the default layout of a specific theme, but it has all the features you are looking for, you might want to check whether the theme includes multiple layout options. Also, it can be often worth deciding whether you want a blog-type layout (generally with a widget-based sidebar on the right and comment fields below your posts) or extra of a professional layout. Having a standard blog-style layout might work effectively for news sites (and it encourages discussion from your site visitors), but it might not be appropriate for corporate websites.
5. View theme demos. Browse theme demos as if you have been a customer or a potential client. Could be the website quick to understand and navigate, nicely organized and give you the search options you would want? Is it uncomplicated to browse photos on the gallery page? Does it give a professional image on the business?
6. Make sure the theme designer provides at least some form of technical support. Some theme companies provide phone service, although others use email or a ticketing system for support, and others use support forums to communicate with customers. Any of these options are typically fine, but make sure they offer some level of support and customer service. WordPress is uncomplicated to use and most themes (especially premium themes) work very properly, but it is possible to still have issues or encounter bugs once in a when. You want to purchase a theme from a company or individual who will be around to help you if you run into an issue 10 months after you purchase the theme. Technical Support is one of many features you’ll get when purchasing a premium free, as opposed to using a free WordPress theme.
7. To save a lot of time, rather than digging through the websites of numerous theme companies, check out a few online marketplaces that aggregate the top WordPress business themes from multiple theme designers into one place.
When it comes to online marketing, It seems like the focus of every single small business these days is on places like Facebook and Twitter. While social media is important, and a great way to communicate with your customers and potential clients, your website would be the real face of your business.
I constantly see small businesses spending a lot of money on things like pay-per-click ads, Facebook ads, SEO and a lot more; all of which direct traffic to their websites. When you click through the company’s website, you’re often greeted with a stale, confusing and out-of-date website that the company likely paid a good chunk of money to have built for them in 1992.
You are able to create the most effective products, offer the most beneficial services, make the very best food of any restaurant in your area, or write an amazing e-book, but if your website is not effortless to make use of, quick to understand, and uncomplicated to purchase from, you might be most likely losing a lot of business. People DO judge a book by it’s cover, and your website is that ‘cover’ – it’s often the first impression people have with your business.
I was reminded of this recently as I was searching to get a carpenter/contractor to do some work on our house. I searched on Google, clicked on some AdWords ads, and was repeatedly brought to cringe-worthy websites that make me leave their sites literally within seconds. My attitude was that if these ‘businesses’ cared so little about themselves to pay attention to their websites, I didn’t want to trust them renovating part of my house. They might have been amazing carpenters for all I know, but the first impression they gave me immediately turned me off to them.
It is simply so uncomplicated and affordable to have a fantastic website these days, that there’s no excuse for businesses not to, regardless of what industry they’re in. WordPress and other website software options out there make it possible for practically anyone, with any budget and any level of technical knowledge to have an amazing looking website.